Optimise with Optimate
Optimate connects all your social accounts together - analyse your data, get AI recommendations, create content, schedule posts and automate your social media, all from one place.
Powerful features for smarter social content - your own social media marketing agency at your fingertips.
AI content planning
Tell Optimate your goals, platforms and posting frequency and it builds a week– or month–long content plan in minutes, not hours.
On-brand AI captions
Generate hooks, captions and variations tailored to your brand voice and audience — refine and post with confidence.
Multi-platform scheduler
Schedule posts for Instagram, Facebook, LinkedIn, X and TikTok from one unified calendar — no more switching between apps.
Best-time posting suggestions
Optimate learns when your audience is most active and recommends optimal posting times to maximise reach and engagement.
Performance analytics
Quickly see which posts, topics and formats perform best with simple, actionable, easy-to-understand dashboards.
Templates & saved ideas
Save your best-performing posts as templates and build a repeatable content library for future campaigns.
Unified analytics dashboard
Optimate pulls performance data from all your connected social accounts into a single, unified dashboard. Get insights across every platform at a glance — followers, reach, engagement and top-performing content — without jumping between apps.
Spot trends faster, improve what works, and make better decisions with clear cross-platform insights instead of siloed reports.
From messy posting to a predictable content engine
Connect your social accounts, generate a plan and schedule your first week of posts in under 10 minutes.
Optimate AI assistant
Chat directly with your AI assistant about your content, performance and ideas. Ask questions like:
- • “Suggest 10 post ideas for next week.”
- • “Rewrite this caption for higher engagement.”
- • “Why is my reach dropping on LinkedIn?”
Optimate uses your connected accounts, brand settings and recent data to give practical, tailored insights you can act on immediately.
Plan, generate & auto-post in one flow
Start with a content plan, generate AI captions, then schedule everything across your platforms with a single, smooth workflow.
- • One calendar for all platforms
- • AI-powered recommendations
- • Draft, review and approve before posting
Ready to see Optimate in action?
Start on the Free plan, connect your accounts and generate your first week of content in minutes. Upgrade only when you're ready to scale.