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Creating content

Your link-in-bio page

One page for your Instagram or TikTok bio, built from your brand, with the links you choose.

Instagram and TikTok give you one link in your bio. Your link-in-bio page is where that link goes: a mobile page at optimatesocial.com/l/your-name with your logo, brand colour and name, a short bio, and the links you choose.

Set it up

  1. Open More → Link in bio.
  2. Choose your Address (the part after /l/) and write a short bio.
  3. Add up to 12 links, each with a label: your website, booking page, shop, menu or anything else.
  4. Switch on Show latest posts if you want the pictures from your latest posts published through Optimate.
  5. Switch on Page is live and save. The preview shows what visitors will see.
  6. Copy your page's link and paste it into your Instagram or TikTok bio.

Your logo, colour and name come from your Brand page, so update them there. If you manage several clients, each client brand has its own page; switch client first, then edit.

Frequently asked

Which plans include it?

Every plan, Free included. The page carries a small Made with Optimate link at the bottom.

How quickly do changes show?

Within a few minutes of saving.

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Setting up your brand

Define your brand voice, audience and colours once so every AI output stays on-brand.

Scheduling and publishing posts

Schedule posts for later or publish immediately across your connected platforms.

Still stuck? Talk to us

Tell us what you were trying to do and what happened, and someone on the team will reply. We reply to every message.

Send us a messageinfo@optimatesocial.com

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